The Top C's for Job Interview Success

Posted by ptheibert on June 17, 2014 at 1:55 PM

The six C'S of writing have alwaysbeen: Be clear, complete, concrete, concise, courteous and correct  As a Marketing Director for a publishing company,I  interviewed many candidates . Fromthat experience, I  know that the six C'sgo beyond writing, they are the keys to acing a job interview.   

First, let me stress how importantthese six C’s are. As a Marketing Director, I was looking for a marketingassistant. It was the perfect job for someone right out of college, It wouldgive them writing experience, plus marketing skills. How good was this job? Ireceived 200 resumes the first day.

Think about that -  200 resumes. At that point, I started to lookfor ways to eliminate candidates, to narrow down the field.  That is an important point – many times, somany resumes are received, that the first step the hiring manager takes is to  reduce the field of candidates.

And that is why the six C’s are so important – mess up on just one and that gives the hiring manager an excuse tocut you from the list of candidates.  That’sbad for you, but good for him or her -  as it gives him or her fewer candidates tolook ar.

Now, let’s look at the six C’s.

Clear: Do not go in and bewishy-washy. Don't act like you can live with or without that job. That job theemployer is offering you is the most valuable thing he has to offer. Thinkabout that. He is proud that he has built up his business, he is proud that hecan now expand and hire additional people. To the employer, this is a majormilestone in his or her business development. Respect his pride about thecompany and be very CLEAR that you want that job.

Complete: Have completeknowledge of the company you will be working for and have complete knowledge ofwhat the job entails. Doing complete research does not mean scanning theirwebsite in a minute of two. Have complete knowledge of that company. Are theypublic or private? What are their main markets? What has been the major impetusbehind their growth? What is their mission statement? Who heads that company?How is their stock price? Having complete knowledge means digging and diggingfor all the information you can find on that company. You can never know toomuch about a company. You will look unprepared if you know too little.

Concrete: Don't be vague.Don't say, "I want to work for this company because I hear it's a goodcompany? Be specific - give concrete examples - what have you heard about thatcompany? Do not say, "I can be a great asset to you company? Really? How?How does your background, training , experience make you a perfect fit for thatcompany - again, give a specific example. Be Concrete. Don't say that in mylast company, I increased sales by ten percent. Really? How did you accomplishthat? By hearing your specific examples, the employer finds out how youapproach and solve challenges. Remember - give concrete, specific examples ofyour experience.

Concise: Most interviewsare conducted in a limited time period. During this time period, the employerwants to find out as much about you as possible. Do not give long, rambling answers.This shows that you have a chaotic, disorganized thought process and why wouldanyone want to hire you? Give clear concise answers that show "you knowyour stuff." It is okay to pause and think about your answer - it is farbetter to take a brief pause and give a clear, concise answer than it is tojump right in and ramble on for five minutes.

Courteous: I hope this onedoes not need a long explanation. Be respectful. It is far easier to like acourteous person than one who is rude and arrogant. Thank about that when youmeet the interviewer and when you answer questions. Being courteous ranges froma firm handshake and good eye contact to something as minor as remembering toturn off your cell phone before entering the interview.

Correct: Do not make thingsup. If you don't know the answer, don't B.S. Simply say, I do not know. Do notpad your resume. Do not put yourself in a position where your credibility isquestion. Double-check resumes and cover letters, plus information about thecompany. Be correct; don't let them question your professionalism.



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