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Write a Purpose Statement, - Not a Mission Statement

Your Employees Need a Sense of Purpose

In a previous article we discussed the Problem of the Commons. Simply stated if there is no sense of obligation to a larger entity, be it a company, or a state, or a nation, why shouldn't every man be in it for himself.

The classic example was the buffalo herds. There was no one "in charge" of the buffalo herds and every man shot as many buffalo as he could. Af...

Can you make money as a writer? Yes. I have been a freelance writer for over 10years and have not starved yet. Let's look at what you need to be a successfulfreelance writer.

1. Read every day. If you want to be a writer, you need to read and then read somemore. Think of an artist, a painter who never studies any painting. He nevergoes to the art museum, never looks at other paintings to see how they usecomposition, shading, perspective, colors. This same concept appl...

The six C'S of writing have alwaysbeen: Be clear, complete, concrete, concise, courteous and correct  As a Marketing Director for a publishing company,I  interviewed many candidates . Fromthat experience, I  know that the six C'sgo beyond writing, they are the keys to acing a job interview.   

First, let me stress how importantthese six C’s are. As a Marketing Director, I was looking for a marketingassistant. It was the perfect job for someone right out of...

Having been a professional speechwriter for over 20 years, here, taken from my files, are the 100 best baseball anecdotes, perfect for any speech,

1. A bad day for Billy Martin: Phil Rizzuto will never forget when. "I got a letter threatening me which said if I showed up in uniform against the Red Sox I'd be shot. I turned the letter over to the FBI and told my manager Casey Stengel about it. You know what Casey did? He gave me a different uniform and gave mine to Bil...

The worst advice people can offer you is "Don't give up." It is often coupled with the phrase - "Don't be a quitter."

Let me say that it is okay to be a quitter. The obvious things you should quit include cigarettes, drugs and binge drinking.

But what about the less obvious things you should quit - just give up and walk away from ?

Deciding what you should give up, quit on, depends on several basic questions. The first question is: "Is this the best use ...

A Haiku

Wrap your words in prose

as soft as baby's blanket

Don't offend anyone

How to Write the Six Key Elements of a Good Opening Paragraph

It was about eleven o'clock in the morning, mid October, with the sun not shining and a look of hard wet rain in the clearness of the foothills. I was wearing my powder-blue suit, with dark blue shirt, tie and display handkerchief, black brogues, black wool socks with dark blue clocks on them. I was neat, clean, shaved, and sober, and I didn't care who knew it. I was everything the well-...

I hate the word utilize. You do not utilize something, you use it. However utilize seems to have taken over the Business world, so all I can do is give in and add some of my own "ize" words to the lexicon of "Business Speak."

Why meet someone for lunch. It would be far easier to "Lunchize". Did the executive botch the last speech he gave? We can say he "Bushized"it. Have you been relocated to a cubicle. Looks like you have been "cubized". You are not writing a report, you are "reportiz...

I hate the word utilize. You do not utilize something, you use it. However utilize seems to have taken over the Business world, so all I can do is give in and add some of my own "ize" words to the lexicon of "Business Speak."

Why meet someone for lunch. It would be far easier to "Lunchize". Did the executive botch the last speech he gave? We can say he "Bushized"it. Have you been relocated to a cubicle. Looks like you have been "cubized". You are not writing a report, you are "reportiz...

Welcome to graduation.

I am your graduation speaker which shows why people in authority should not drink. Especially when choosing graduation speakers.

I am going to avoid saying what most graduation speakers say. And that is, “ You have your whole life ahead of you.”

Unless you get hit by a train. Or get cancer. Or have a heart attack. Or die in a car accident. Or your parachute does not open when you sky dive.

Now that I have cheered you up – let...